After all in our purchasing decision process

A friend’s selfless recommendation is worth much more than an advertising campaign, right?

As a starting point, you should conduct a thorough analysis that will allow you to gather all the relevant information about your current customers . In addition to demographic data, it is important that you focus on knowing their tastes and motivations, as well as the type of products they buy and how often they do so, among other details.

Know and segment your current customers

To do this, we recommend using list of costa rica consumer email CRM (Customer Relationship Management) software , which will allow you to structure this information to automatically classify and segment it according to its value.

In turn, this tool is essential for you to personalize your messages and offers, successfully facing the most important challenge of marketing today: sharing timely content, adapted to the phase of the sales funnel in which each client is located.

Use social media as a loudspeaker

Taking advantage of the high level of interaction amazon advertising is a good way to boost offered by social networks is essential to promote your loyalty program and increase the customer retention rate.

Channels like Instagram, Facebook or Twitter are ideal for ao lists showing your customers as advocates for your brand. For example, these could be actions in which your customers upload the famous “before and after” photos to show the improvement in the results achieved thanks to your product.